Google Now is an intelligent personal assistant developed by Google that is available within the Google Search. Google Now uses a natural language user interface to answer questions, make recommendations, and perform actions by delegating requests to a set of web services. It was launched on the Android Jelly Bean 4.1 OS. But now, it is also available on the iOS.

Google released Google Now for iOS through an update to the Google Search app for iOS. Google maintains that the service is exactly the same as Google Now on Android, though certain flourishes like swiping upward to launch the application sadly cannot carry over to Apple’s closed iOS ecosystem.


Google Now provides the information to the users by pulling in information from all of Google’s services. Even if an individual is an iOS user, he/she might make use of varoius Google services like the Gmail account, a Chrome account, a Google calendar account, etc. It delivers everything from the day’s weather and upcoming Google Calendar appointments, to providing the stats on how your favorite sports team is playing and much more.

This isn’t the first time that a Google Service is being used on the iOS. After Apple Maps flopped badly, Apple were forced to re-introduce the much favoured Google Maps back on the App Store.

Google Now isn’t inbuilt into the iOS system as Siri is but still it is quite helpful. There are, however, a few Google Now cards that aren’t available on iOS including Boarding Pass, Activity Summary, Events, Zillow, Fandango, Concerts, and Nearby Events.

Google Now is more or less Google’s answer to Siri. Google Now has handful of apps that are working to offer a digital assistant-type service. Google Now doesn’t have the voice navigation integrated into it, but the end goals of Siri and Google Now are same – give information to the user as correctly and as quickly as possible.

Download Google Now on iOS from here.

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